Saturday, August 23, 2008

Where are the black models?!

Um. For serious. On the plane back from Seattle yesterday I pretty much read through an entire issue of Vanity Fair (was avoiding homework), which is about 80% fashion ads. Well I would guess that of those ads, 95% of the models were white or Asian (and the Asian models were all the same type of light-skinned, delicate featured women, highly valued in white and Asian culture but hardly representative of the overall Asian population, to the annoyance of many). I swear. And of the 5% of black models, I would guess the majority were "token" blacks (in group scenes) or Beyonce.

So what gives? IN the issue, an article looking back on the late 80's "supermodel" craze (think Linda, Cindy, Claudia), quoted Naomi Campbell recalling how designers would reject her for her skin color and how the white supermodels would have to boycott the show in order for her to be able to walk. And that was in 1989. We've been through the P.C. 90's, Barack Obama is going to be President (and fabulous Michelle First Lady), Italian Vogue has published an all-black issue in light of this problem, and black people are still underrepresented in a prominent national American Magazine! Thirteen percent of America is black, and in the modeling industry the percentage is even higher. So why can these models not make it into the magazines?

I would like hear a legitimate excuse for this, though I hardly think one exists. Is it because black women are more highly valued on the runway? (Well they better be, because in my opinion they walk better than white women. See Fashion battle report 2008.) Is it because all of the black models are in "niche" publications? Is it because some design labels are inherently "white"? (Think ladies who lunch.) But seriously, in the 21st century, who wants a lily-white image? Becuase A) It's kind of creepy and Nazi-ish B) It's not representative of America and C) It's not representative of the industry. I understand that certain colors, textures, and silhouettes look better on certain skin tones, but this principle should yield a higher percentage of black models, as I'm sure more than 5% of clothes look best on black models.

I'm not saying there should be quotas or stringent guidelines for this, as fashion is a creative industry and designers have visions, but maybe they should try to expand their visions.

One man who did this, Yves Saint Laurent, died recently. In my opinion he was the unchallenged pioneer of race representation in fashion. Incidentally, the YSL ad in Vanity Fair was one of the only ads to spotlight a black model; his legacy lives on.

PS. No pictures from Seattle, sorry, forgot to haul around camera. Blartorial skills fading.
School starts soon though. Raise your hand if you know what you're going to wear for the first day (golly)!

9 comments:

about me said...

http://britticisms.tumblr.com/post/44669073

this girl posted about this a while ago

also an article i read from a while ago, but still no excuses... probably because there are none

http://homeofthevain.com/index.php?showimage=159

here's what i think: most current big name designers are very old and from a generation where civil rights stuff was still going on and used only white models, setting the precedence for current designers and looks... but i think they'll all die pretty soon and our generation (THE BEST DAYM GENERATION) will take the stage and introduce contemporary ideas and everything... it's a shame more people wouldn't do that now... i mean it's really about time, but if you look at magazine ads, they all have some sort of tradition to follow and that seems too important to start changing now so my hope is that new labels will start becoming more valued by consumers and erryone because it's great that some designers have become so succesful, but they're verging on monarchy and i think new shit has to step in and be given a chance yall

wooo i'm thankin!!

about me said...

p.s. yay i'm excited to see what people wear to school

Adolita said...

the thing is, even if it is intentional, sometimes its just life, you know? sometimes it sucks just as much to, say, be a fantastic model but feel as though you're only in a show because you're black. ideally it would never matter and things would magically equalize on their own, but of course it'll never happen.

Anonymous said...

i agree with this post. there are so many excellent black models out there (chanel iman, liya kebede, jourdan dunn, alec wec) who are totally underused. thank god for YSL.

Anonymous said...

YAY MICHELLE OBAMA.

Anonymous said...

you are about the whitest person in existence.

- matthew kocur

Lauren said...

I am not ashamed!

Anonymous said...

The Eastern European look has been really popular lately. Agencies hire many Eastern Europeans, and I guess the designers just book what the agencies have.

I think the trend is starting to fade though so hopefully we'll see more minority girls on the runways!

Anonymous said...

good point lauren!